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A Survey of Pork Niche Marketers in the Midwest

This study identifies the business and technical assistance needs of producers and producer groups in Iowa and five surrounding states who are working in pork niche marketing. The surrounding states included Minnesota, Missouri, Nebraska, South Dakota, and Wisconsin. The study involved a 33-question telephone survey that thirty-six pork producers and producer groups completed between March and May of 2003.

Value Chain Partnerships, Pork Niche Marketing Working Group

Jim Ennis, Jean Andreasen

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