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Ready to Grow: A Plan for Increasing Illinois Fruit and Vegetable Production

The demand for locally grown fruits and vegetables in Illinois far outstrips supply and a new Action Plan and Feasibility Study released by FamilyFarmed.org gives strong recommendations on remedies. “Buying local is the hottest trend in the food industry right now and Illinois is taking strides to capitalize on this movement,” says Jim Slama, president of FamilyFarmed.org. “This report describes the opportunity in this niche and spells out concrete steps that need to happen in order to take local fruit and vegetable production and sales to the next level.” The fourteen buyers interviewed for this report repeatedly stated that their demand for Illinois-grown fruits and vegetables far surpasses available supply and if they could, they would purchase over $23 million in Illinois-grown produce on an annual basis.

FamilyFarmed.org

http://www.familyfarmed.org/readytogrow/

Jim Slama, Kathy Nyquist

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